Ep. 167: COLLABORATIONS, JEALOUSY IN THE BEAUTY INDUSTRY, GROWING UP RICH VS. GROWING UP POOR WITH MASTER MICROBLADING ARTIST AND TRAINER KLER ROSENBERG OF BEAUTY ANGELS ACADEMY
If you want to build a beauty empire - collabs are the way to go.
I love collaborations because they're win-win: I get the benefits, you get the benefits, our audience gets the benefits, we all win! But there is an art to doing them correctly and ensuring that they're mutually beneficial.
In this episode, I sat down with my good friend Kler Rosenberg for some KLERi-TEA. We're sharing all of our secrets to good collabs, navigating jealousy in the beauty industry, and growing up rich vs poor.
Here are the episode highlights:
‣‣ [08:06] What are the benefits of collaborating?
‣‣ [09:44] How do you make sure your collab is a win-win situation?
‣‣ [13:07] Should you collaborate with someone if you don't like them?
‣‣ [14:14] What IS a collaboration? How do we define it?
‣‣ [16:02] Here we share some tips for proper collab etiquette.
‣‣ [34:15] How do you ensure that a collaboration is a WIN-WIN for you both? AKA how to get the most out of your collab.
‣‣ [38:29] How do you turn down a collab offer?
‣‣ [42:45] Kler is a very gratuitous person who doesn't experience a lot of jealousy. She doesn't have that urge to compare herself to others - which I think is something we should all strive for. So I ask Kler how she got to this point.
GIVE ME THE SECRET TO SUCCESSFUL COLLABS! (Listen Here)
I love Kler and I'm so honored she joined me on Live to have this conversation! Follow her on Instagram @masterklerrosenberg
You can follow me, Sheila Bella, on Instagram @realsheilabella!
Here are the links that were mentioned in the podcast!
Pretty Rich Bosses
Pretty Ambitious Summit
Text me! (310) 388-4588
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You can enjoy a transcript of the podcast here.
Sheila Bella:
Welcome to Pretty Rich Podcast, where you're totally the heroine of your own story. I'm your host, Sheila Bella, and I've built a seven figure PMU beauty biz, and a seven figure online biz, without a degree, without a fancy website, or a sugar daddy. And if you and I hang out on here long enough, you're going to start to believe that you can do it too. How about that for a side effect of listening to this podcast? Because you really can.
I know you think, "I don't know you. I have no idea who you are." But, I do. I really, really do, because I am you. I was you, and I believe we are all on the same journey together. My perfect job didn't exist, so I created it. The job I wanted wasn't hiring me, wanted nothing to do with me, so I skipped the line, and hired myself, as CEO, just like you can. So consider me your secret beauty biz BFF, in case you need to be reminded on a weekly basis that power is never just handed to you. You have to take it. Are you ready, Beauty Boss? Let's jump in.
All right, so this one's a little off the wall. So, this a live, a replay, that I did with Kler Rosenberg, all about collaborations, and etiquette for how to have successful collaborations in the industry. And, obviously, because we're friends, we segued. We segued into jealousy in the beauty industry. We segued into private school versus public school, and our hardships, and how they have made us who we are today.
Kler is amazing, she is the CEO and founder of Beauty Angels Academy, and she's just one of those really infectious souls. I wish she was in my family. And also, she has so much integrity, I think, in the way she runs her business. And I believe it when she says she doesn't do it for the money. I think money is a byproduct of it, but she technically doesn't need work, right?
Something I've been saying for a very long time, is that your business priority should be to have your clients attend your funeral, and not your events. And what I mean by that is, when you focus on impact, when you realize the added value you've given clients, and the meaning that your brand has built in people's lives, money is a byproduct.
Unfortunately, nowadays, a lot of energy is focused on how to become successful, and fast. Fast money, fast fame, fast success. So, a business mentor once told me that poor people focus on, "What can I get?" As opposed to rich people, who focus instead, "What value can I give?" And are just clearly obsessed with this. I mean, think about like Elon Musk. Think about Jeff Bezos. I understand, I don't know, their companies give a lot of value, it really does. You know what I mean?
I believe someone like Elon Musk doesn't need to work either, but he's just so laser focused on giving value, right? And creating an impact, and building a legacy, and bettering the world. It's incredible. So, if you want to be successful, you need to first focus on how to be valuable, not only to your clients, but even to your team, and your colleagues. Your colleagues, yeah. Those that you might technically see as competitors, but those who are in the same industry.
We are living in fast paced environments, and the media, trying to distract us with panic porn. Panic porn headlines at every scroll, you know what I mean? It's so annoying. You've just got to be aware of it. So, now more than ever, we need to remember first and foremost, that we are all humans, even on social media. We are humans, with the power to heal one another through kindness, understanding, and using our strengths to help others lead better lives.
So, today, focus on ways you can show up for your ideal client, for your customers, for your fellow woman. Focus on her. Take the focus off of yourself, and you'll find the courage. That's where you'll find the courage to show up. So here we go, my crazy IGTV, my live with the amazing Kler Rosenberg.
Kler Rosenberg:
Well, I'm so excited to have this live with you.
Sheila Bella:
I'm excited too. Let me turn on my pink lights. And boom, there.
Kler Rosenberg:
[inaudible 00:05:28]. Oh that's better.
Sheila Bella:
What's up you guys? We're going to talk about collabs. Collaborations in, could be like on Instagram, it could be on Facebook, it could just be collaborations in general, but I love collabs, because it's how I've grown my network, and my social media.
Kler Rosenberg:
Not me. I [inaudible 00:06:00].
Sheila Bella:
You're Kler Rosenberg. Are you kidding me? We, the little people need [inaudible 00:06:04].
Kler Rosenberg:
[crosstalk 00:06:04] The real Sheila Bella, not the fake one.
Sheila Bella:
The little people like us need extra help. Okay? Okay, we're not we're not Kler Rosenberg of Beauty Angels. I'm sorry. So, we're going to [inaudible 00:06:17] so funny. If you're not Kler Rosenberg of Beauty Angels, and you want to grow your business and social media, stick around.
Kler Rosenberg:
That's funny.
Sheila Bella:
No, but I [inaudible 00:06:27] collaborating.
Kler Rosenberg:
So tonight, we want to talk about do's and [inaudible 00:06:33] when collaborating on social media, and the tips and tricks that you could give them, because you are the queen of collaboration, right?
Sheila Bella:
It's true. It's true. Thanks. Thanks. I'm [inaudible 00:06:50] pretty good at it.
Kler Rosenberg:
But what is [inaudible 00:06:52], because you so strongly believe in it. Why do you think it's so important?
Sheila Bella:
Well, number one, I think it grows. My favorite thing about collaborations is the relationships that have grown from it. And I think you're... It's genuine friendships. I think when people say the word networking, it's ugly. People think it's like, "Oh, you're you're meeting people. You're schmoozing. You're using people." I think that's the connotation when it comes to when people hear the word networking.
But, it's just genuine friendships. I've really gotten to know people in the industry. It's a genuine friendship. I can't lie. And you know, if I don't like you, I can't [inaudible 00:07:39] do it.
Kler Rosenberg:
I know. That's why I like you. Because I'm [inaudible 00:07:44].
Sheila Bella:
I can't do it. So, yeah, I told myself when I started my business, not I just started, when my business started growing, "I cannot have more friends. I can't do it. No, I don't want new friends." And then I met you, and that just went out the door.
Kler Rosenberg:
But I think... Tell them, what are the main benefits? Like what do they get?
Sheila Bella:
Oh gosh, so much. Okay, so there's the network. Okay, the relational currency, and relational capital, I think is very... It's indicative of the success that you're going to experience in the beauty industry. I think that's the number one thing. But to me, the point of a good collaboration is when two people, when it's a win, win. Okay? Win win.
Kler Rosenberg:
And sometimes it's not, right?
Sheila Bella:
It's not win lose, it's win win. It'd be nice. Yeah, you win some, you lose some. But, we're talking about being asked to come back on KLERi-TEA, I must have done something right.
Kler Rosenberg:
That's true. That's funny. You're right. I did have you. It's like a deja vu. Okay.
Sheila Bella:
That was a good time for me. I don't know about you. I had a great time, last time I was on KLERi-TEA, and I'm having a great time now. So, yeah, it's a win win. Like if you're going to be the type of person that's going to play nice in the industry, and be asked back to collaborate with people regularly, you have to think, you have to speak that language, and think those terms, like what's in it for me? What's in it for you? You have to be an equal contributor. An equal contributor.
Kler Rosenberg:
What are the good incentives to give the person you're collaborating, so it's a win win situation?
Sheila Bella:
So, let's say you're a small account, okay? So it doesn't mean that like, "Oh, you have a million followers, I have a million followers, let's collaborate." No, that's like not really what it's... That's great, but I don't think it's everything. Okay?
So, let's start out with a small account. So, a small account, a small Instagram account, let's say you want to do a live with them, or you want to have them on a podcast, or whatever. A giveaway, or something like that. If you were to approach like Kler, or myself, or somebody. So, you have to think about what's in it for them, what can you offer?
Like, for me, a constant problem for me is content. So, I'm always thinking about creative ways to create content. So, I just did an amazing podcast with Monique Garcia. I think she's one of your trainers, right? Yeah. And she has a decent size account, but it's not as large. But, I thought that that was such a good collaboration. Say that again?
Kler Rosenberg:
I think she has four or five thousand. It's a good size account. I mean, it's not-
Sheila Bella:
It's a good size account.
Kler Rosenberg:
[crosstalk 00:11:10] but.
Sheila Bella:
It was such a good collaboration, because she gave so much value.
Kler Rosenberg:
Right.
Sheila Bella:
The quality of the information was really good. So, for me, that was a win. And, I didn't even know I was going to talk about prosthetics [inaudible 00:11:29]. I didn't even realize. But to me, it was such a win win, because number one, she prioritized it, she was responsible with it, she put it in her schedule, we booked it up maybe a month or two in advance. She was prepared. She gave such good content, I got tremendous feedback.
And the thing is, she shared it a lot, with her community, and her community, no matter what size, are very engaged, and who cares where this information is coming from? She was teaching us all how to pandemic proof our business, and it was such a great tip. It was one tip, but it was a powerful tip. And we dissected this one tip for an hour, and I want my audience to get something from watching my lives, and my podcast. I want them to... Yes, so that was great. So yeah, I think that's one, that's a win that you can give to somebody, because it's hard to be entertaining all the time. I can't. I'm sick, I'm tired of smiling Kler, I can't. I'm so tired. I'm so tired of talking, and smiling. So, the fact that Monique did it for me for an hour was really great.
Kler Rosenberg:
But, it's [inaudible 00:12:47] funny because, where you did that session with the Masters, now they're like trying to do reels. It's so cute. I love it. [inaudible 00:13:01], they're trying to give value.
Sheila Bella:
Ah, that's awesome. Yeah.
Kler Rosenberg:
Do you think you should collaborate with people you don't like?
Sheila Bella:
No.
Kler Rosenberg:
Really? What if they're going to [inaudible 00:13:15] value to your business?
Sheila Bella:
This is a double edged sword. I think that when you collaborate with people, right? I always find something genuine that I... I can't lie. So, if I give you a compliment, it's real. I found something. Some people it's harder, some people it's harder.
Kler Rosenberg:
I feel like it would be such a torture for me to speak for an hour with somebody I really don't like.
Sheila Bella:
Yeah, well you can't really don't like them. I don't think you should do that.
Kler Rosenberg:
Yeah. But...
Sheila Bella:
I don't think you should collaborate with someone that you just really don't like, but the people I collaborate with, I like them for different reasons, and, we're...
Kler Rosenberg:
Nice [inaudible 00:14:12] them.
Sheila Bella:
Yeah. Ivan is asking, "Define collaborate?" That's a good question. So, collaborate, right now we're speaking in terms of social media collaboration, is kind of like what Kler and I are doing right now. It's very meta. Very, very meta. Right?
Kler Rosenberg:
That's funny.
Sheila Bella:
Social media collaborations specifically, this is a great tool, or tactic that you guys can use to grow your accounts, your audiences, and your businesses essentially. That would be the end goal. So, that's what collaborate means to me.
Kler Rosenberg:
I think collaboration is not only doing live, like it doesn't have to be doing lives, or doing giveaways, like it could be things like you share their work on your social media.
Sheila Bella:
You do that a lot. You know what I love about your account, Kler, is that it's like a one stop shop for the best of the best. It's like, you want to see what the best of the best is? Because you have the eye, you have the eye, you have the knowledge, you know when something's good, and when something's bad. And so, your account, to me, has become a resource for the best work in PMU.
Kler Rosenberg:
Yeah. Oh. That's the first time-
Sheila Bella:
It's inspiring, because you're like-
Kler Rosenberg:
I feel good.
Sheila Bella:
The first time? No, I thought... Maybe I don't compliment you enough. I'm sorry. I think your account is great. Like, it's...
Kler Rosenberg:
Thank you. So what is collaboration etiquette? What are you supposed to not do? Or, what are you supposed to do? Because I do the collaboration, I did the collaboration mostly with my own brand, right? For example, when I did PhiBrows, I did it with the PhiBrows people. What is that?
Sheila Bella:
It's my light. Sorry. I'm trying to light myself better. I have a few lights. Go ahead. Sorry to interrupt.
Kler Rosenberg:
So, for example, when I was with the PhiBrows, and I shared, and I collaborated with the PhiBrows, and then when I started Beauty Angels, I started sharing the Beauty Angels stuff. And then when I met you, you said, "Oh, Kler, you should collaborate with other people." And I said, "Okay, that's a good idea."
But let me tell you, which I told you this before, but my concern was, I felt like I collaborated a lot, and I felt like I didn't get it back. Whether on Clubhouse, or Instagram, or any of this. I feel like people don't ask me to collaborate. I'm the one only asking to collaborate.
Sheila Bella:
Well, you are just opening yourself up now for a bunch of invitations, because all these people watching now are like, "Oh my gosh, I would love to collaborate with Kler."
Kler Rosenberg:
I even was thinking, even the people that I asked, I said, "Why don't they invite me back?" And I really didn't... I think maybe just you, now that I'm thinking. None of the people that I collaborated invited me back. None. Not even one.
Sheila Bella:
I have a suspicion about those things. Sometimes, sometimes, depends who it is, the people who don't necessarily return the favor, even though it's really, it's not necessarily that. It's more like, sometimes they themselves have no idea, they themselves don't do it often. Sometimes.
Kler Rosenberg:
You know what? It's true. Marcella is saying, "Spa Strong." Yes, they did. Yesterday, I was actually on their podcast, it was really, really cool. I love them. They're just such cool people.
Sheila Bella:
I know.
Kler Rosenberg:
I'm going to keep sharing them, and I feel like, is that like not right? Like, for example, I feel like, I'm a person, Sheila. You give me your hand, I give you my arm, like I'm so giving. But I feel like, and you know that about me. But I feel like if I don't get the reciprocation, I shut down. And I'm like, "You know what? Why should I promote you? What did I get out of this?"
That's what I was saying. Like, maybe it's a good idea if you do collaboration with somebody, maybe you should tell them, "Hey, listen, you need to put me on your permanent feed, or something, that people keep seeing." The person who invited, right? Like if I-
Sheila Bella:
You can have an agreement. You can.
Kler Rosenberg:
Like, for example, now I invited you, I could say, "Hey, Sheila, you know what? I want to live in your feed forever." Because otherwise, you don't. You know what I'm saying? You just do the live, and then they share it for like, what, two hours, five hours, 12 hours? Whatever it is, two days, even if it's two days, right? And then it's usually on the, what do you call it? On the stories. So then, after the story expires, you die, and they live in your feed forever, because there's a video of this live. So I feel like that's not fair. That's not fair for the person who is inviting the other party to be the collaboration. I don't know. Who agrees? Who agrees with me?
Sheila Bella:
I can, Callie. She says, "I agree. Just remember, you're always getting more [inaudible 00:20:25]."
Kler Rosenberg:
Always getting more experience, and exposure. Yes, I did get experience. And for me, the lesson learned is, I am not going to do collaboration anymore, unless they are giving back to me, I learned that big time. Be given to. Exactly, you give, and then you reciprocate. It's like, you're my friend, and I keep inviting you to dinner to my house, and you never invite me. After a while [crosstalk 00:20:54].
Sheila Bella:
You never pay. You never pay for dinner.
Kler Rosenberg:
Get your own, [inaudible 00:20:58] restaurant.
Sheila Bella:
I hear you. So, another way... I hear you, and I do agree with you, that that is... I'm not gonna say I don't see that. I'm not going to say I don't see that. Yeah, I see that. Okay, yeah, I see that. So, yeah, I'm not going to say I don't. I do see it, and I do take a mental note. I take a mental note. "Oh, okay." That's it. It's a mental note.
My take on it, though, is that it doesn't stop me from doing it, because as somebody who has been doing it pretty consistently, I think even when I don't get that, it's content for me. And also, for sometimes, I know that my voice does not fit that person's platform. Like, for example, I just invited somebody who has a very serious tone on their Instagram feed, they have a very serious brand. It's very serious.
Kler Rosenberg:
I should collaborate with that person.
Sheila Bella:
Okay, I'll let you know later. I would not... I don't expect her to ask me on her platform. I don't. And I don't want to, because I feel like I'd stick out like a sore thumb. It just doesn't fit. But I do want her on, because I'm genuinely curious to pick her brain about a specific topic. So, I guess it depends, but generally speaking, to network in this industry, and to be friends with people in this industry, it's a good practice to give back. To give back. And so, it's being a good colleague, a friend. And I am so grateful for my allies in this industry. I'm so grateful that, yes, if you tag me in a funny reels of yours, I'll repost it.
Kler Rosenberg:
It's just so crazy, and I'm going to be very blunt about this. But, I now can relate to Branko, who is the owner of PhiBrows. People never invited him, people never did anything with him. They didn't invite him to be speakers, and he had his own masterclass, with his own masters, and stuff like that. He invited people, but he never got invited back. Now that I'm thinking, and now, he never ever, ever put somebody else's work, that is not Phi. And now, honestly, kudos, I get it. I understand him, and I never thought I would say that, but I do get it, because I feel like there is the same thing going on towards me.
But you know what? It's fine. I feel like maybe they see me as a competitor. I don't see nobody as my competition. I really don't. I don't care. I feel like you get what you deserve, and God gives you what you're supposed to have. I'm not like that. But I think a lot of people, which they're preaching, saying, "Oh no, I don't see anybody as a competition, blah, blah, blah." But yes, you do. Yes, you do. If you're scared to invite me, or to post anything about me, then you're scared. I'm sorry. That's just the way I see it. And you know what?
Sheila Bella:
Okay.
Kler Rosenberg:
Amen to-
Sheila Bella:
You bring out the reality in me.
Kler Rosenberg:
Sorry.
Sheila Bella:
Amen to what? Amen to what?
Kler Rosenberg:
Listen to this, if it's not a win win, should you pay or charge for this collaboration? I've got to start charging, God dammit. I'm going to start charging, because you know what? If you're going to be living on my feed, I am almost at 83,000 followers, and they're real followers. I never bought followers. I think only maybe, I'm not going to lie, 3,000 is fake, because this guy was doing my Instagram when I first first started, and I saw he went from like 3,000 to 6,000, and I was like, "What the hell is going on?" And I told him, I said, "Did you buy follower?"
At the time, I really [inaudible 00:25:30]. This is like four years ago, right? Or maybe more. And he goes, "No, no, no, no, no, no." And I'm like, "Okay, you're fired." Because I couldn't trust the guy anymore. How did he go from 3,000? But after that, that's it. Right? So, I feel like, to be on my platform, it's really a privilege. It seriously is, because I do have legit... And you, you also have, right? To be on our Instagram, to be on our platform, it's a privilege. So, I feel like they should reciprocate to you, or me, or whatever. I do.
Sheila Bella:
I agree. I agree with you. It's always really nice when that goes appreciated. Because it's not just for me, when we do a live together. It's not only on my feed forever, it's also on my stories a week after. It's also, the audio of it is also on my podcasts forever, which are endless. And then the fourth thing is, it's also on my website, because every podcast I do, there's a full transcription of the entire hour long conversation, and a picture of that person, and a link back to their website. So, yeah, I mean, yeah, maybe I should charge too.
Kler Rosenberg:
Beauty Angels was the first time I felt part of a community of women that weren't intimidated. "You're a star, Kler." Thank you. "And I think many large artists would feel in your shade." What does that mean? Many? Wait a minute. I don't understand what that means, but it's something nice, anyway.
Sheila Bella:
It's nice.
Kler Rosenberg:
They agree with me, but only if the collab invitee is benefited, if that makes sense. Yeah, it makes sense. Like if I invited someone with 3x as many followers as me, I wouldn't expect them to post me permanently. Whoa, whoa, what?
Sheila Bella:
Yeah, she meant, so Ink Angel says, "If the collab invitee benefited, if that makes sense. Like if I invited someone with three times as many followers as me, I wouldn't expect them to post me permanently." I go into this thing, just as like, I can't, I don't want to keep track because I forget. I mean, because I think it'll drive me crazy.
Kler Rosenberg:
Wait is... Okay, now, because if someone with more followers joins me, that would be my benefit. Yes, exactly. Here is my point.
Sheila Bella:
Yeah, it would be your benefit. Yeah, yeah.
Kler Rosenberg:
Good point. Everybody's saying good point. [inaudible 00:28:29] Good point. It is.
Sheila Bella:
Of course, I feel that way. I don't...
Kler Rosenberg:
I'm sorry guys, but I speak my truth. I speak how I feel inside.
Sheila Bella:
That's why I love her, [inaudible 00:28:42].
Kler Rosenberg:
I'm sorry, but I'll give you my whole life, if you're true to me. I don't like fake people. I just always hated fake people. Oh, Ink Angel says good night, but good night.
Sheila Bella:
I'm over here making this face, because I'm with you. I know. It's really... I know, it's hard for me too. I guess what I'm trying to say is that once I smell a little bit of smell, once I sense a little bit of a two facedness, or yeah, just being disingenuous, there's so many people in our lives Kler, and I'll just toot our horns right now. The line for people who want to be our friends is from here to California, to Florida. Right?
Kler Rosenberg:
It's not real. They want to be your friend because they want something from you.
Sheila Bella:
Something from you.
Kler Rosenberg:
They [inaudible 00:29:54] be my friend because they want something from me.
Sheila Bella:
Yeah.
Kler Rosenberg:
And that is very sad, and I never in my freaking life did that. I don't care. "Oh, just be friends with a with a guy who has a boat." I'm not going to be friends with a guy who has a boat, I'll just-
Sheila Bella:
I'll just buy my own boat.
Kler Rosenberg:
Own boat, like that.
Sheila Bella:
I'm on a boat. I love that song. I love that song.
Kler Rosenberg:
Now I'm friends with you, because I like your RV. Okay? I'm so sorry that, Will is like [inaudible 00:30:25] the top, I was like, Scott was like looking, and like, "Oh my God, holy shit."
Sheila Bella:
He felt so bad Kler, he still feels. I don't think he's going to... This is going to be one of those things that he's never going to let go of. He's never going to let go. Anyway, for those of you who don't know, my husband and I bought an RV in February, and he went through a tunnel that was slightly too small, and he is just really, really...
Kler Rosenberg:
Crushed.
Sheila Bella:
He is so upset with himself.
Kler Rosenberg:
I know. I followed the story. Scott follows him, and I'm like, "Oh, funny." I could barely follow myself. But, he's retired, so he's following you, he looks at you, he looks at [inaudible 00:31:08].
Sheila Bella:
Oh no. Oh no.
Kler Rosenberg:
That's funny.
Sheila Bella:
Oh good. He's my better half. His account's probably better than mine, honestly. Deeper. Yeah, I think that's a really good point. I think it's just etiquette. Now, here's a way around it, if it's just a pure business deal. Let's say it's a pure business deal. Okay? Okay, if you want to minimize getting the short end of the stick... Is that what the American say? I'm American, but I'm talking about people who aren't immigrants, like the short end of the stick?
Kler Rosenberg:
[inaudible 00:31:46] The stick.
Sheila Bella:
Okay.
Kler Rosenberg:
Or you're getting the bread without the butter.
Sheila Bella:
Oh, okay.
Kler Rosenberg:
I just made that up. I just...
Sheila Bella:
I really bought it. I really bought it.
Kler Rosenberg:
But it makes sense, right? I want the fricking butter. I don't want to just.
Sheila Bella:
I thought, "I haven't heard that one." I haven't heard that one.
Kler Rosenberg:
Yeah, Kler. Clearly.
Sheila Bella:
I want to start saying that.
I wish I could tell you that being a great artist, or technician is enough. I wish I could tell you that the thousands of dollars you've spent on trainings, and cosmetology school, and the hundreds of hours you've spent practicing on your craft is enough.
You have put so much effort into perfecting your craft, you're posting incredible client transformations. But still, your flow of clients is inconsistent, you are overjoyed when you book a new client. But, in the back of your mind, there's that nagging fear of not knowing where your next client is going to come from.
Or perhaps you're inundated with clients, but now you feel like a slave to your business, when the whole point of getting into the beauty industry was to be able to be your own boss. So what's the solution? You need to learn sales, branding, marketing, social media, referral programs, team building, mental toughness, you need to be inspired.
You need to be within a group of people, and learn from people who understand you, who get you, who've been there. So guess what? The Pretty Ambitious Summit is basically thousands of dollars worth of business coaching, crammed into three days. It is a hybrid virtual event. It is the ultimate Girl Power event for beauty entrepreneurs. Tickets are on sale right now, and our speaker list includes Gary Vaynerchuk, Angie Lee, Sarah Pendrick, Shea Danielle, and so much more. I'm so excited, and honored to be able to bring this to the beauty industry, and it's virtual, but believe me there will be opportunities for in person events for those who are comfortable. All you need to do is go to PrettyAmbitiousSummit.com, or sheilabella.com/event to learn more, and to get your tickets while they last, and I'll see you there.
Okay, so a couple of things that you guys can do, to minimize not getting the bread without the butter. Number one is have a clear expectation. Clear expectations for, "Okay, so I'm going to invite you on my live." How many times they share. Another thing too, you guys, is that perhaps somebody may not have a lot of followers on Instagram, but maybe they have a large email list. So, what you can do is you have a... Yes, your email list is gigantic.
So, what you can do, is you can make an agreement beforehand, to have them blast, promote your live through their email list, through their text list, through maybe they have a large Facebook group. I know someone who has a really large Facebook group, but a very small Instagram page.
Kler Rosenberg:
True, true.
Sheila Bella:
Yeah, so whatever it is, think about, because if you're doing this for exposure, have clear expectations for how to promote it. And especially if you're a smaller account, whether you're big or small, I don't think it matters. I think the most important thing to remember is that everyone's busy. We're all distracted, I don't want to have to create something to promote this.
If you want someone to promote it, you make it as easy as possible for them. You create the graphics, you type out the caption, and you say, "Here." Sometimes what I do with Shay, because Shay and I collaborate a lot, I'll make the Canva, she'll make the Canva, she sends me a link to the editable Canva, it's all done, and all I have to do is change it to my colors, like that. So, some people are very particular about their feed. They want to feed to be.
Kler Rosenberg:
[crosstalk 00:36:04] Yeah.
Sheila Bella:
Yeah, so when it comes to that, I think that it's important to take note of, people are really sensitive about... Not just sensitive, but they... I don't want to say it that way, because some people take such tender care of their feed. Like for example, I collaborated with beauty by Dr. Cat, one of the best podcasts I feel like I've ever done, she has like 1.5 million followers or something like that. She's a plastic surgeon in Beverly Hills, and I love her. She's incredible. She lives like 20 minutes away.
But anyway, we're twins. we're twins. Her mom, and my mom say we're twins. Anyway, I'm digressing. So, I just genuinely love this conversation so much that that was the first time I created a video clip of it, and I don't expect her to repost it. I know her feed is very curated. But what I did was, I created... I know, I want her to do lipo on YouTube. I created content that features not me, her, and I just happened to be there going, "Mm-hmm (affirmative), mm-hmm (affirmative). Mm-hmm (affirmative)."
I created content that featured her, because what she was saying was amazing, and just in hopes that maybe she could use it. And if I was lucky enough, or honored enough to have a permanent spot in her feed, even if I'm just going, "Uh huh. Uh huh." Oh my gosh, I would be... I was so grateful for that, but I didn't expect it.
Kler Rosenberg:
Did you [inaudible 00:37:44]?
Sheila Bella:
What?
Kler Rosenberg:
Did you become permanent on her feed?
Sheila Bella:
It's still there. It's still there.
Kler Rosenberg:
You going, "Uh-huh, Uh-huh."
Sheila Bella:
Yeah, yeah. But I didn't expect that. I was just so grateful to... It wasn't even because I wanted to get in front of her audience. Not at all. I just really wanted to connect with her as a woman. And that's the cool thing about having a platform, and a podcast, and doing these lives, is like, let's say there's someone you admire, like, for me, Dr. Cat, that I've always wanted to talk to, always wanted to be friends with. I invited her, and I got to know her, and now we are friends. It's pretty cool. I think that's that is also why I really like collaborations.
Kler Rosenberg:
What do you do? Like if somebody asks you, and you really don't like them, and you don't want to collaborate? What do you say?
Sheila Bella:
You say no.
Kler Rosenberg:
No? Like what a [inaudible 00:38:41] no.
Sheila Bella:
You're saying nah. "Sorry. It's not aligned. Your message is not aligned with mine." It depends how honest you want to get, but I don't have problems saying no.
Kler Rosenberg:
True, true. Wait, let me-
Sheila Bella:
Depends how honest you want to get. Yeah.
Kler Rosenberg:
Let's see what they're saying. Hold it.
Sheila Bella:
Okay.
Kler Rosenberg:
Miss Pamela says, "The only reason why someone wouldn't repost you, or anything, they're probably intimidated."
Sheila Bella:
True. I know.
Kler Rosenberg:
Now, I'm starting to think that. I never thought that. I swear to God, I never thought that, but now that's what I think.
Sheila Bella:
I'm sorry, I should have told you that.
Kler Rosenberg:
Hi, Brazil. "I'm [inaudible 00:39:25] designer in Brazil." Nice. Okay, so now, "What I meant by shade is, that you're a tower in the industry." Thank you. "Other artists outside the Beauty Angels family might feel that you block their sunlight, or their own [inaudible 00:39:45]."
Sheila Bella:
Oh, shade.
Kler Rosenberg:
Oh, that's funny.
Sheila Bella:
Palm trees.
Kler Rosenberg:
Not my intention at all.
Sheila Bella:
Yeah, I see that, and I know that. I know that, but I also just... I think it makes them look worse. I also think that that's transparent. I think people are more transparent than they really are... Like when someone is jealous of you, Kler, you don't need to say it, I can see it, clearly. It's so easy. Oh, yeah, yeah. When someone's jealous of you, I feel like jealous energies are very transparent. They're very transparent.
Kler Rosenberg:
You know what? I'm so naïve. Sometimes I feel like I'm so dumbed down, like everybody's [inaudible 00:40:33]. I feel like [inaudible 00:40:34] has a good heart. No, seriously. And my mom always says to me, "You know what? Don't trust everybody. You just think the whole world is like you." Like me, because I wouldn't hurt anyone, and I just... She comes and tells me, "Anytime you want to say something, come say to me." She tells me. It's awesome.
Sheila Bella:
Oh, love her. I love my mom. That's awesome. [inaudible 00:41:03]. I love my mom, but my mom's not like that. My mom's [inaudible 00:41:06].
Kler Rosenberg:
My mom is [inaudible 00:41:10]. She lives with [inaudible 00:41:11] mom. What do you think of accounts that repost the best PMU work of other artists, to sell the leads back to the artists? What does that mean, Ivan?
Sheila Bella:
Ivan, you're going to have to...
Kler Rosenberg:
Tell it back, what to you mean?
Sheila Bella:
Yeah, Ivan, you're going to have to tell us a little bit more.
Kler Rosenberg:
The next thing is I think a lot of people have issues with jealousy, unfortunate. Oh, my God. Oh, totally, they do. They do. You know what? I never said, "Oh, my neighbor has a bigger house, and I have a smaller house." I never felt that, or a car, or a whatever. I just said, "You know what? I'm going to work." I think I always wanted to do better than what I'm doing. But I never looked at other people that had like this huge things or, you know?
Sheila Bella:
Yeah.
Kler Rosenberg:
Or even, it's not even just materialistic to be honest with you, even like bodies. I never compared my body to other people's body, and, "Oh, she's thinner than me, or she is more muscular than me." You know what? I just wanted to always make my body better for me, not to compare to some other person. I think that's super unhealthy. It will make you depressed, I think. I think, I don't know. I don't know.
Sheila Bella:
You're so lucky. Because, I mean, that's something I used to do.
Kler Rosenberg:
[inaudible 00:42:50] You know?
Sheila Bella:
How do you get to this level of gratitude, Kler? Because I feel like you're a very grateful person. How do you get to this level of gratitude? Is it just because you've experienced hardship? Because I think people who experience hardship have less bullshit. Have just, like real hardship, people who have experienced real hardship, carry a lot less bullshit. [inaudible 00:43:19].
Kler Rosenberg:
You know what? I don't even know the answer to this, to be honest with you. I mean, I didn't have... Maybe because I learned how to appreciate. Look, I give you example. When I was growing up, okay, I was chubby, I had horrible skin, and I didn't have money. So, I felt like whatever I could do a little bit better to improve my life, my skin, my body, or my financial situation, it would be better than what I had before.
I think this is what I try to tell my kids all the time, Sheila, because one time... You know what, actually? I took my son out of private schools. You know why? Because he came home one day, and he was, I think, in second grade. Little. Second grade. He's going to go to high school now. So, he came to me and he says, "Mom, Mommy." He calls me mom now, but he called me mommy. That's a very big, thing when your kid starts calling you mom.
Sheila Bella:
I don't want to think about it. I know. They call me [crosstalk 00:44:40].
Kler Rosenberg:
It's horrible.
Sheila Bella:
I don't... I know. My four-year-old says it sometimes because he knows I hate it.
Kler Rosenberg:
So you know I-
Sheila Bella:
Yeah. I know.
Kler Rosenberg:
So he said, "Mommy." I said, "What my love? What?" He says, "You know what?" He goes, "Our house is small." And I'm thinking holy shit, he didn't just say that. I lived in a house that was like 48,000 square feet. Huge. I mean, it's not 10,000 square feet. And I said, "Aiden, are you kidding me?" I said, "We live in a mansion compared to a lot of people, like a lot of people." I said, "I didn't even have my room."
My mother was divorced, and I lived in my grandmother's house, in the same room as my mom, and I had a little tiny bed, a corner of her room. I said, "You have your own room. You have your own playroom. You have your own freaking bathroom." I said, "I am not going to take that. You should be thankful." But he goes to this friend that he had, [inaudible 00:45:50] but house, and this woman's closet is as big as my master suite, okay? Very wealthy, he's one of the wealthiest people in the country.
So, I'm thinking, "Okay, you know what? I think it's time for you to change the school." You know why? Because now he goes to public school, which some of the kids are privileged, and some of the kids are not. So, he has friends from both worlds. But now, he feels number one, smarter, because that school, that private school was so academic, he feels smarter now. He's in honor roll. He was bottom of the barrel in the other school.
Which, that happened to me. I was at a school that it was super academic, and it was private. My mother paid all her money to put me into private school, even though she had nothing, right? We didn't have our house. We were renting. We never had a car. We were barely eating meat every single day. But, she paid. Is that so crazy? I'm like, "How can I not love this woman?" Whatever she made, she gave it to me. I was the only child. And then I said, "No." You know what? When I went to the public school, I graduated the number one student in my grade, with honors.
So, [inaudible 00:47:21] smart, all of a sudden, because now I'm at a school that it's not so challenging to me. And, I also went to a public school, which I didn't feel so poor, because, you know what I'm saying? In the private school, I felt so poor, Sheila. It was so sad. I didn't have money to go to buy snacks. I didn't have pocket money. Is that what it's called? Pocket money, like, you give-
Sheila Bella:
Mm-hmm (affirmative).
Kler Rosenberg:
Sure. Like, if you want to buy something when you're out, or whatever, or at school, I didn't have that. My mom couldn't give me it. So my friends would take me to the canteen, is that what it's called?
Sheila Bella:
Continuation school? What?
Kler Rosenberg:
In the school, there is like-
Sheila Bella:
Oh, the canteen. The canteen, cafeteria. Yeah.
Kler Rosenberg:
They would buy me cookies, drinks, ask me, "What do you want?" Sheila, all I did was pray to God that one day, I don't need to depend on somebody to buy me shit. So, when I married my husband, he had money, and I said, "I'm not interested in your money." I said, "I make my own money." And I did very well, I did like six digits before I married him.
And I said, "Scott, I'm not interested in your money." I said, "I'm going to have my own money." Because to me, Kler, the biggest thing is to say, "I did it. This is mine." To be able to... Not somebody else's money, not to marry a guy [inaudible 00:49:03] rich. You know what I mean?
Sheila Bella:
Yeah.
Kler Rosenberg:
Was such a big deal for me. And then actually, my first husband had nothing, also. No, he actually had about the same as me, maybe, but he didn't do as good. He didn't make as much money. He had money, I think from his family, or I don't know what. He owned his house, his town home. But, I was just so upset at him because he just didn't want to go to do something with his life. Right?
He was always like, "Oh, there is this people who are making more money." But I said, "Focus on something, focus on the business." Even if you're cleaning the toilets, start cleaning the toilets, and keep going up. That's what I believe, because when I started, I was an esthetician, and I used to wash sheets by hand, Sheila. When I came to this country, I cleaned the houses, and I took care of kids. That's what I did. And there is no shame on this. There's nothing wrong with it.
Did I enjoy it? I didn't enjoy it. I didn't like it. But I did it because I really, so desperately wanted to come to US. And the only way for me to come to US, was being an au pair, because I was able to get a visa like that. So, I don't know the answer to your question. I feel like, now my child feels better. Now he feels rich. Can you believe this? Before he felt poor. Now he feels smart. Before he felt stupid.
Sheila Bella:
Well, because you experienced some real hardship. You experienced real, real hardship. That's why you're more grateful. That's something I think I'm going to have to pick your brain about, because I have kids, but mine are younger, and what are we doing? What am I doing with them?
Kler Rosenberg:
You live in a [inaudible 00:51:10], you live in LA? Right?
Sheila Bella:
Well, we're moving into this new house that's getting built, and it's two minutes away from a school called... Yeah, I'm telling you, because there's high security, Sierra Canyon, where the Kardashian kids go to, LeBron James' kids, and Will Smith's kids, and all these celebrity kids, and I was looking into enrolling them there, because it's so close to our house.
Kler Rosenberg:
This was too. This school was walking distance from my house. And guess what? Do you know who interviewed there, to go there? Donald Trump's son. So this was like a very [inaudible 00:51:52] pie crust.
Sheila Bella:
So, that's the risk, that we... Yeah, I don't know. Is it bad? Now you're showing me the other side of private school.
Kler Rosenberg:
When I tell you something honestly, I'm so much happier. First of all, I felt like I didn't even fit with those bitches. Look, I have money, but my heart? I don't know. I mean, even if I have billions, 100 million, I would never be able to relate to those women. I don't have friends here in this town. I really don't, because I'm not going to relate to going out to lunch, and do nothing with my life.
Sheila Bella:
They do that. But here's the thing, even at public school, there's a group of moms that do that, and I'm just like, "What? You guys have time for this? I don't have time." I don't relate to that either. I don't, I don't get it. Sorry to anybody who's listening that does that. I don't get it. I don't get it. Mimosas while the kids are in school. I don't understand. And it's a Tuesday? It's a Tuesday, at nine to ten.
Kler Rosenberg:
You know what? Because like even now, my husband says to me, "Why do you work so hard? You don't even need to work. Why do you work so hard?" I said, "Because I feel a purpose. I want to help people who didn't have anything, who didn't feel good about themselves, to feel good about themselves again, and to feel accomplished." And not like looking at me, they don't need to look at me. They don't need to be like me, just be better than what you were a year ago, then you are a year later, then you look at the year before, and then you want to be better than that year. Do you know what I'm saying?
Don't put too big, huge goals that you're going to feel like a loser, and you're not going to achieve that. That's what I did, and I feel so good about myself. I feel so accomplished. I feel so proud that I've helped thousands of people. Like even today, Kenneth Santana sends me a picture.
Sheila Bella:
I love him.
Kler Rosenberg:
He's [inaudible 00:54:17] right?
Sheila Bella:
[inaudible 00:54:17] This thing with him.
Kler Rosenberg:
So he shows me his new car, which I told him not to get. I said, "Kenneth This is crazy." He got this crazy, crazy Mercedes. I said, "Look, before you do that, you should buy a house." I mean, I have my own thing, but who am I to judge? I don't judge nobody. If that's what he wants, if that's what makes you happy in life, you should definitely do it. And that's why I say to my husband... My husband doesn't like anything designer. You couldn't give it to him. You couldn't give it to him as a gift.
Sheila Bella:
My husband, too. My husband [inaudible 00:54:58].
Kler Rosenberg:
He would never. He doesn't like jewelry. He doesn't like Louis Vuitton, that he doesn't want anything. He doesn't even have a wallet. Okay?
Sheila Bella:
I know, my husband too. He has a rubber band.
Kler Rosenberg:
He doesn't judge me because I like designer stuff. I do. I think more, you know why? I was talking with my therapist, and you know what she said to me?
Sheila Bella:
What did she say?
Kler Rosenberg:
She said, Kler, it's not the designer. It's the accomplishment that you could go to a store, and buy whatever you want with your own money. Because if your husband was buying this for you, you wouldn't even want it." And I said, "Holy shit. You're right."
Sheila Bella:
I don't want that either. No, I don't want that either. I'm with you on that. We're the same.
Kler Rosenberg:
It's do funny. I'm like a weird creature.
Sheila Bella:
I'm the same. I'm exactly the same.
Kler Rosenberg:
I'm like, I don't want anybody buying for me, because that brings the pain actually from my childhood. We went through this with her, dissecting me, what is going on with me. And she says, "Kler, the reason for that is, it's not about the designer. It's about you going into a store, you're not even go to look at the price. You want to buy whatever you want."
Sheila Bella:
I said, "You're right."
Kler Rosenberg:
She says, "I know." She says, "I've been talking to you." She goes, the way she does it is she goes to your childhood. And she's my cousin, so she knows my childhood so well.
Sheila Bella:
Oh, wow. Your cousin is your therapist?
Kler Rosenberg:
I'm gonna invite to KLERi-TEA.
Sheila Bella:
You should.
Kler Rosenberg:
You would love her. She's so-
Sheila Bella:
Probably, she sounds like somebody I would really like.
Kler Rosenberg:
Oh my God. It's crazy. Okay, let's see what they're saying. "Kler, you're so amazing, and having a real person like your mom close to you is a..." Aw. I'm telling, I love her. "Kler, I like you because you're [inaudible 00:57:00]." Oh, I love you guys. "Oh my God, your mom's an angel. Food during live training is the best." My mom used to cook for me in my trainings. "Sheila, your questions just always hit the spot. You're such a good interviewer. Inter..."
Sheila Bella:
[inaudible 00:57:21].
Kler Rosenberg:
"My mother took care of elder family, and we lived in the family's guest house. But due to the area we lived, and I grew up, I always wanted more." There's nothing to ask for more. I don't think there's anything wrong with that. I wanted the fancy car, movie theater in the house, et cetera. I still don't have a movie theater by the way. That's no. "That's my goal. Then my mom sent me to South America to live with my grandmother, and I appreciate it a lot more afterwards." You see?
Sheila Bella:
Yeah.
Kler Rosenberg:
They're loving this. "So relatable. Exactly. It's the accomplishment that gives us pleasure. Your mama Archangel." Ivan, I'm going to bring you to my KLERi-TEA also. "Kler, you're such an inspiration. Thank you." Oh, thank you Brow Trends. I just feel like, be yourself, don't look at other people. You know what? I was telling this yesterday with the Spa Strong. I said, "Like a horse, I put my blinders. Blinders, like this." And I just go like this.
Sheila Bella:
You put your blinders on.
Kler Rosenberg:
My blinders on. And I tell my kids that. And they're such good kids. I have such good kids. I really do. They're not spoiled, and I tell them, "If you go out to dinner with other families, don't order the expensive thing, order the cheaper thing." I want them to... Because some, especially in that school, Sheila, when we were in that school, I would take the kids and they would order the most expensive stuff in the menu. I'm like, "Spoiled little brat. No, no."
But the funny thing is... You know what? I'm not going to say it, just in case if she's watching it, because I know, because you know what? This person that my kid thought our house was like a shack, she actually [inaudible 00:59:36] taking her son out of that school too.
Sheila Bella:
Is it because they think that that's normal? Maybe that's part of it.
Kler Rosenberg:
Believe it or not, there is more drugs, there is more shit in those private-
Sheila Bella:
Yeah. From what I understand, too.
Kler Rosenberg:
Yeah, and you know what? like, I had, not anymore but I lost both of them. I had two very good friends. They both have money. It's not like they couldn't. One of them is a CFO of a company. She's a very smart girl, very, very smart girl. I lost touch with them, because I work always. She never believed in sending her kid to a private school, but she lived in a good neighborhood. So, the school was a good school. It was an A rated school, you know what I'm saying?
So, you know what I did, Sheila? I moved. Because when I sent my kid to the private school, I lived in a neighborhood, the school was a C school, it was a shit school, a lot of problems, a lot of... That's why I said, "You know what?" And that when he said that to me about our house, and I said, "No, no, no, no." I said, "We're going to move." And I said to Scott, I said, "We're going to move to a house that I could send him to a good public school."
And then Yelena, my friend said to me, "Kler, they're people like you and I. It's a very good neighborhood. It's not like it's a bad neighborhood. The kids are great. And it's good to have a diversity." And I said, "You know what? You're right. It's good. It's good for them to know everything. People who have more money, people who have less money, people who are Black, people who are Muslim, people who are Asian, like all kinds of mix of people, because that's reality. That's the real world."
To live in a bubble in Beverly Hills, or in Boca Raton, it's not real world. And you know what? A lot of the kids here, they go to college, and they see the real world, and that's not real world. This is not real world where we live in. I mean, not we, I'm not talking about all of you who are watching. I don't know where you live, but where you live Sheila, where I live, it's like, all rich people live where I live.
So, I just feel like, I don't know. That's what I believe. And I've seen both. I'm talking about kids. And I feel my kids are so well grounded, and my son's best friend, he comes here, and I've seen his house also, and it's nothing like this, and they're like a normal family, and that's my son's best friend. And I say to him, "You know what? Does he ever feel bad when he comes to our house?" He said, "No." Because he doesn't make him feel bad. He doesn't talk about these things.
And when my son said one time, when he was in the other school, he said to me, "Can I have Gucci shoes?" And I was like, "What?" I'm like, "No." And then, he does have a point. He says, "You have so many." And I said, "Yes, I bought it all with my own money." I said, "When you grow up, and you have your own money, then you could buy yourself. But..."
Sheila Bella:
Yeah, mommy and daddy are rich, you are poor. I tell my kids that too.
Kler Rosenberg:
I believe if you give the kids, like for example, I bought my first car, it was Toyota Corolla, like 11 years old car. I loved that car, and I appreciated that car. Then my next car was a Honda Prelude. It was like eight years old when I bought it, and then it was like a sportsy car, and then I felt so good about that. And then I bought my first new car, brand new car, which was a Kia Sephia, and Kia was brand new. Nobody even knew what it was. That's what it was. I never forget, it was $10,000 for my car, brand new. And you know what happened? The second day I drove to work, that bitch, I never forget, Faye, she keyed my car. She did, very badly, that I couldn't even... Yeah, I had to…
But you know what? There's going to be people like that. That's fine. And then I said the biggest thing, my biggest dream, because in Turkey, if you have a BMW, you're rich. You're wealthy. Right? Because the taxes are so high there. So I said, "I've got to buy my BMW." But before I bought my BMW, I bought my condo, because I was also smart. I said, "I'm not going to do stupid things. I'm going to do it the right way. With the right..." So I think-
Sheila Bella:
You're so smart. I blew it the first time.
Kler Rosenberg:
It's smart. I'm not... I always talk about this. I don't know what is nine times seven. I swear to God, I don't know what it is.
Sheila Bella:
I think it's... Hold on.
Kler Rosenberg:
You don't know either?
Sheila Bella:
40, 40 hold on. Great, Kler, now I've got to look it up, because I've got to... Nine times seven, 40, 40... Hold on. Nine times 63. I'm so off.
Kler Rosenberg:
Okay. Okay, here you go. Did you go to college? Sheila?
Sheila Bella:
No, clearly.
Kler Rosenberg:
Okay, I didn't either. So you know what? I am not going to push my kids to go to college.
Sheila Bella:
I'm not either.
Kler Rosenberg:
I don't care. Because you know what? My other friend, which, we're at the one hour point. When I'm talking to you, it's just time goes, and I don't shut the hell up. I'm always talking. But my other friend, see? It's funny. My other friend who believed in private school, and put... Her kids are still in private school, she's not my friend anymore, either. She said, "No, it's very important. I always want my kids to be friends with the rich kids, richer kids, because it's better, and then they could go, and go in their private jet." And I'm like, "Ugh." I don't feel that way. So, sorry.
Sheila Bella:
I don't feel safe in private jets. I don't like them. No, they crash more often, like three times more.
Kler Rosenberg:
True. But here is my point.
Sheila Bella:
Sorry.
Kler Rosenberg:
You talk with somebody, you're going to get a different opinion, and you talk with another person, you're going to get a different opinion. So, I think, always, always in life, you've got to see both sides, and make your own decision, what fits you the best. And there is no [crosstalk 01:07:01]. I don't judge her. I'm like, "Whatever. Okay."
Sheila Bella:
Yeah.
Kler Rosenberg:
Because education is very important to her.
Sheila Bella:
That's her paradigm. That's what she knows.
Kler Rosenberg:
And guess what? She's a doctor. She has a doctorate.
Sheila Bella:
Oh, yeah. Then you don't...
Kler Rosenberg:
But let's talk about what she... Does she even work? No.
Sheila Bella:
Oh, wow. Okay.
Kler Rosenberg:
So that's my point. Like my husband used to have this client, and the guy was a Harvard graduate. He couldn't even get a job.
Sheila Bella:
Why?
Kler Rosenberg:
Because he was like-
Sheila Bella:
I'll hire him.
Kler Rosenberg:
[crosstalk 01:07:38]. I don't know why.
Sheila Bella:
Oh, is he awkward? Is he awkward? Oh, he's awkward.
Kler Rosenberg:
Oh, I don't know. I don't know the guy. But he used to tell me this, and he tells me how proud he is with me, and my husband also did not graduate from college. He's a dropout. Drop off, drop out, whatever that's called.
Sheila Bella:
Drop out.
Kler Rosenberg:
And he [inaudible 01:08:00] when I say it, he hates it. He's like, "Why you got to advertise?"
Sheila Bella:
Oh. My mom used to tell me that too. My mom is to tell me like, "Stop saying you didn't go to college." Because I don't... Because she went in the Philippines, and stuff. Anyway. Yeah, I think...
Kler Rosenberg:
All right, let's see, the last thing. "Just ask Siri." There you go, Ivan. I asked Siri, and I had my calc-
Sheila Bella:
I typed it in. I asked my [inaudible 01:08:31].
Kler Rosenberg:
I love Siri. I love Siri. I use it for everything. "Kler, I adore you, and look up to you so much. You preach the best things, and the way you carry yourself, so grand." Oh, thank you. "Does anyone know the answer?" To what? Oh, to the...
Sheila Bella:
Nine times seven. I'll never forget it now. It's 63.
Kler Rosenberg:
[inaudible 01:08:54]. Ark duty. This is so funny. Oh my God.
Sheila Bella:
I don't know. I don't know what nine times [inaudible 01:09:02].
Kler Rosenberg:
"Putting money aside to take a course and meet Kler." Oh, thanks, Pamela. "I totally agree that we should not force them to go to college, teach them to be business owners instead." Amen. Who said that? Beauty Built. And the education opportunities available to our industry now are so amazing, and you don't have to need college to be super successful. True. True. I mean, look, you know what? I have people, like I have masters that went to college, and I mean, like Amanda, she's so good with numbers and everything. And that's good, too. But you know what? I could hire people. Whatever.
Sheila Bella:
I know.
Kler Rosenberg:
Yeah.
Sheila Bella:
I know, what did you and I say? Yeah, I hired my best friend. She has a master's degree. I'm like, "What are you doing with that, girl? What are you doing with that? Use that over here. [inaudible 01:10:01] over here. Come on." So she's been working with us for several years now, several years.
Kler Rosenberg:
Well, there you go. That's fine. And you know what? Again, I'm not putting college down, you guys. I'm not. I'm not. It's not like I'm-
Sheila Bella:
Well, if you want to be a doctor, or a lawyer, you should probably go to college. Right? But it's not... I think what I used to think about college is if you don't go, if I don't go, I'm there's no way I'm going to have a good life, or be successful, or be respected. Like there's no way. There was no other way.
Kler Rosenberg:
That's right.
Sheila Bella:
Yeah. Yeah. But traditional education nowadays is kind of a joke. It's more and more being exposed to be not as valuable as it's being marketed to be. I mean, this is coming from a family, my husband's an educator, he says, "You don't need to go."
Kler Rosenberg:
You know what I say to people? Honestly, and it makes sense. You go to college for four years, right? To get a bachelor's degree. And you spend so much freaking money. It's so expensive. Tens of thousands of dollars. And when people come to me, they don't want to pay me $4,000.
Sheila Bella:
Yeah.
Kler Rosenberg:
What?
Sheila Bella:
Yes. I know, I'm like to what?
Kler Rosenberg:
Wait a minute.
Sheila Bella:
Yes.
Kler Rosenberg:
You could make six digits with $4,000, and you could go to college for four freaking years, and then make $30,000.
Sheila Bella:
I see that too. I see that. They say college is so worth it. You spend six figures on a college degree, only to make $40,000, $50,000 a year. My mentorship program-
Kler Rosenberg:
Oh my God, look at this one. The Brow Suite, she says, "I didn't finish high school." She didn't finish high school. "I made a million dollars at 24."
Sheila Bella:
Amazing.
Kler Rosenberg:
Wait, but you know why? Because she was in American Idol. Okay, that's not going to be very common.
Sheila Bella:
Oh yeah.
Kler Rosenberg:
But anyway, Miss Carly, she's one of my trainers, by the way. She's in San Diego.
Sheila Bella:
You have the best people.
Kler Rosenberg:
Anyway, it was lovely to have you. We're six minutes past, and I really appreciate your time. I love you so much. This was so great, as usual. I loved it.
Sheila Bella:
Me too. You're awesome, Kler.
Kler Rosenberg:
Wait a minute, somebody is trying to talk here. What? Should somebody requested to be on our talk? Okay, sorry. Well, I didn't even know who she was. But, anyway, have a nice night. Well, you have-
Sheila Bella:
Have a good night.
Kler Rosenberg:
[crosstalk 01:12:57] It's late here. So, I'm going to go, eat my snack. I'm on my diet. I'm very religiously. See, when I put something in my head, I go like this, right? So, Scott goes, "Here, you want a little bit of this?" I'm like, "No." "If you want to be rich, get trained by Kler, get touched by Sheila, and invest in crypto." Yes. Damn right you are.
Sheila Bella:
Get trained by Kler, get business coaching by Sheila, and then invest in crypto, and you're good.
Kler Rosenberg:
Love it.
Sheila Bella:
That's hilarious.
Kler Rosenberg:
Love it.
Sheila Bella:
You guys are the best. Thank you for having me.
Kler Rosenberg:
Brow Boss, you can always message me if you want to be a master. Okay? Just message me. I don't bite, you could message me.
Sheila Bella:
Hi, everyone. Have a good night. Have a good snack.
Kler Rosenberg:
[inaudible 01:13:54] Coordination, how did you do that? I always do like this. [inaudible 01:13:58].
Sheila Bella:
There you go.
Kler Rosenberg:
Bye, don't forget to put butter on your bread.
Sheila Bella:
Hilarious.
Kler Rosenberg:
Bye.
Sheila Bella:
Bye. Hey, thanks so much for listening to today's episode of Pretty Rich Podcast. If you want to continue the conversation longer, check me out on Instagram. It's my favorite place to connect with you guys, @realSheilaBella. I'm happy to answer any of your questions, or simply to chat, and get to know you better.
And if you end up doing something super awesome, like screenshotting, this episode, and reposting it your stories, that would put the biggest smile on my face. Don't forget to tag me. I appreciate every share, and love feedback from my listeners.
Also, do you have my number? Do you have my number? Because if we're going to keep hanging out, you should probably have my number. So, you can actually text me. That's right. You can text me, at 310-388-4588. And if you're sick and tired of doing business alone, and you're interested in accelerating your success by hiring a business coach, or joining our mentorship program, called Pretty Rich Bosses, go ahead and just apply. Why not? Check it out. Go to SheilaBella.com/apply, and we'll schedule a free strategy session with either myself, or one of my advisors. And of course, I've got to include my kids. So, here to send us off are Beau, and Grey. Grey, say, "Share with your friends."
Grey:
Share with friends.
Sheila Bella:
"Please review my mommy on iTunes."
Grey:
Review mama iTunes.
Sheila Bella:
"Thanks for listening."
Grey:
Thanks for listening.
Sheila Bella:
Hey, Beau, can you tell everybody what our family motto is?
Beau:
Yeah. I can do hard things.
Sheila Bella:
I can do hard things. Good job, buddy.
