Did you hear me? Did you really hear me? You cannot afford to let fear control you.
In this day and age if you want to be successful in the beauty business then you need to build a personal brand and it needs to be a strong personal brand. I know that showing up on social media and being personal is incredibly scary but if you're trying to be successful you just can't avoid it anymore. Your fear is keeping you from building the beauty business of your DREAMS and I just can't sit by and let that happen!
So, in this episode, I'm going to tell you what FEAR and STEVE URKEL have in common and how you can beat your fear in order to build your personal brand and find success in the beauty business whether you're a microblader, hairstylist, or makeup artist.
Here are the episode highlights:
‣‣ [05:47] Why is personal branding so important?
‣‣ [07:16] Let me give you some tips on how to build your personal brand on social media, specifically Instagram.
‣‣ [08:20] You might be thinking "okay, but who's going to care about my personal life if this is about my business?" so listen here.
‣‣ [10:40] It just makes sense that as a beauty business you would want to be personal and intimate with your potential clients on Instagram because that's what salon is.
‣‣ [11:51] I want to share a story of a salon owner I was talking to that was really inspired by my content and wanted to start sharing her story online but she was too scared.
‣‣ [13:10] This is what I do when I feel overwhelmed by fear.
‣‣ [17:05] If you're still on the fence about building your personal brand, if you're still battling that self-doubt, let me give you some real motivation. THIS is why you should be telling your story. THIS is why you need a personal brand.
You can follow me, Sheila Bella, on Instagram @realsheilabella!
Here are the links that were mentioned in the podcast!
You can enjoy this podcast by downloading a transcript of it here.
You can enjoy this podcast by downloading it on iTunes here.
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