Ep. 22: Dollistic CEO Emily Joy Shares What It's Really Like To Be A Leader Of A Permanent Makeup Squad. Being One Of The Very First Microbladers In Washington DC, Emily Shares The Ups And Downs Of Managing Multiple Brow Artists
Managing a team of PMU artists is one of the most rewarding parts of having your own studio, it really is. There's nothing like that sense of family and community like these are the sisters you never had. But it also comes with some hardships.
Like everything, it has its ups and downs. For this episode, I have my friend Emily Joy, CEO of her own studio, Dollistic, in Washington DC. Honestly, Emily and I are like soul sisters we're so similar.
Emily used to have 25 PMU artists in her studio. Can you imagine? I mean, I have 15, but 25 is a lot to manage. Now she's trimmed it down to just 4, including her. As you can expect, that kind of process, trimming a group of 25 down to 4, comes with some lessons. It comes with a lot of wisdom. Emily has had some practice knowing who she works well with, who she can't work with, and how to handle change.
She's actually the perfect person to spill all the beans about the ups and downs of managing a team of multiple PMU artists.
Here are the episode highlights:
‣‣ [08:02] First, I ask Emily my favorite get-to-know-you questions. We talk about where she grew up, growing through struggle, the best PMU clients, and her best PMU artist tip.
‣‣ [16:42] Emily talks us through the journey of her PMU company Dollistic.
‣‣ [20:38] So, Emily and I have similar stories where we started with a large team of PMU artists and ended up widdling it down to a smaller number. We'll get into all of the drama and advice in a bit, but first I want to talk about who's left on Emily's team and how she knows that they're the Ones.
‣‣ [27:24] The best part about having a team is getting to reward the people around you for doing the thing they love to do. It's awesome. But forming that kind of motherly bond with your team can also be detrimental or difficult, especially when things start to take a turn for the worse.
‣‣ [31:47] How do you have hard conversations with your team members when it feels like you've become friends or family?
‣‣ [37:16] Every time you experience growth there's going to be growing pains. But it'll be worth it! Here, Emily and I discuss all of the benefits of expanding and hiring.
‣‣ [40:59] We also want to talk a little bit about what it felt like bringing another PMU artist on or hiring another employee for the first time. It can be hard to figure out how to add a new person into an already existing ecosystem.
‣‣ [51:36] For all of you who have been through the pain of betrayal or losing a team member for whatever reason, here's a message for you.
SHOW ME THE SECRET TRUTHS OF MANAGING PMU ARTISTS! (Listen Here)
Emily is so fun to talk to. I can't wait until we can get together in person - look out you guys. In the meantime, you can follow her on Instagram right here!
You can follow me, Sheila Bella, on Instagram @realsheilabella!
Here are the links that were mentioned in the podcast!
Grow Your Gram
Online Course Workshop
FOR MY READER BOSS BABES
You can enjoy this podcast by downloading a transcript of it here.
FOR MY LISTENER BOSS BABES
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